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SINCE 1995

About Us

Since 1995, we have been providing quality, value, and personal care in boutique eyeglasses & sunglasses with cutting-edge lens technology.



Unlike mass merchandise opticians, our focus is to provide the best eyecare/eyewear solution based on your unique prescription and/or complex vision issues.


Digital Lens Technology

As an ESSILOR EXPERTS partner in the U.S., we have the expertise to dispense top of the line suite of digitally designed lenses manufactured by Varilux®.

About Us

Our Values

We are a family owned boutique optical store on the Upper West Side.

Our mission is to provide our customers with high-fashion eyeglasses & sunglasses utilizing cutting-edge lens technology. 


Since 1995, we have served generations of families.


Our philosophy is simple - we don't resort to marketing gimmicks.  Our customers value the difference in the quality of our products, our technical expertise, and personal care.  Beyond the sheer breadth of our branded frame selection, we offer the latest HD digital lens technology and manufacturing process.  We frequently work with ophthalmologists and optometrists to solve complex prescriptions.

Experience the difference in our products and services at our neighborhood store!  We serve customers across the United States and overseas.  People enjoy coming to our store not only to shop, but to also stop by and meet other people.

We value our customer relationships.

Please stop by and visit us!


Jeffrey Erber   

Jeffrey's Manhattan Eyeland

Our Values

From Our Customers

Eye Glasses

Jennie K

I have been going to Jeffrey's for years.  The selection is great and they are meticulous about making sure that the glasses are perfect. He will spend as long as it takes helping you select the right frame and checking your eyes so that the lens is made correctly.

Eyeglasses on Magazine

Geraldine D

The glasses both my husband and I got are the best we've ever had--fit and clarity of vision are great! I hope people who go will understand that these are top-notch frames and lenses and appreciate Jeffrey's expertise and professional commitment to excellence.

Round Sunglasses

Jacob B

Great local business, Jeff is very helpful, friendly, and hilarious. He is a great sales man and is extremely talented at crafting glasses. I recommend to all. He recommended the best lenses for my eyes as I have a very very tricky prescription; and has been the only guy who can cut the lenses perfectly for my eyes.



Tel. 212-787-3232

Fax. 212-579-0620


2391 Broadway (87th - 88th St.), 
New York, NY 10024


Monday - Friday 1:30 - 6:30

Saturday 1:30 - 5:30

Sunday Closed

Call to Confirm




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